Job Description
To deliver real value to the Bank’s brand by developing and implementing the Offline and Online Communications Strategies, Public and Stakeholder Relations, Digital and Content Marketing Plans and Proactive Reputation Building in order to build long-term equity brand and to deliver on the business strategic aspirations and objectives.
Qualifications
Minimum Qualifications
Type of Qualification: First Degree
Field of Study: Communication
Type of Qualification: First Degree
Field of Study: Marketing
Experience Required
Marketing & Communications Business Partnering
Brand & Marketing
5-7 years
The role requires an individual with a good understanding of the entire Brand and Marketing value chain with specific focus on Communications that includes Marketing & Communications strategies, Offline and Online Communications, Public and Stakeholder Relations, Digital and Content Marketing Plans and usability best practices. Demonstrated experience in translating business requirements into clear Marketing & Communications strategies, integrated campaigns and deliverables.
Additional Information
Behavioral Competencies:
- Adopting Practical Approaches
- Challenging Ideas
- Convincing People
- Developing Expertise
- Developing Strategies
- Empowering Individuals
- Establishing Rapport
- Interacting with People
- Interpreting Data
- Team Working
- Upholding Standards
- Valuing Individuals
Technical Competencies:
- Conducting Research
- Electronic Communications & Devices
- Internal Communication Channels
- Measuring Marketing and Communication
- Quality Control
- Write Effective Communications
